4 Marketing Tools to Energize Your Business

One of the most beneficial aspects of becoming Graet New an entrepreneur in today’s marketplace is the diverse marketing methods and the wide range of online tools available to help automate the process. To help you achieve your marketing goals, I’ve put together a list of 4 powerful tools, in no particular order, to help you energize your overall marketing and best automate your client acquisition process, in the process;
Email Marketing Automation: Love it or hate it, over 70% of marketers today agree that email marketing is core to their business operation, Most marketers claim that email is critical for ongoing sales and new client acquisition.

The best solution to email marketing automation is finding a company that has been around for many years and provides a web-based solution for unlimited email sending to give you room for growth. It makes me feel better to use one company for purchasing and sending my data list. I think it adds a high level of accountability, and the last thing you want is to get your account closed for spamming after sending a great email campaign.

WordPress Automation:

WordPress is a web-based software for creating a new website, blog, or app for free. This is a great way to post and share content. WordPress works great for desktop and mobile devices and allows you to automate and schedule your social media posts to your WordPress page, Linked In, Facebook, Twitter, Google+, Tumbler, and others. This is a great addition and lets you organize the time and day you want your posts to be submitted.

Google AdWords Tips/Tricks:

Google is almost a necessity these days; however, learning to manage your AdWords properly does take some time. When creating a campaign, I always create three new ads under that ad group and have them start simultaneously. Here is some helpful advice on maximizing your ongoing campaigns and increasing your overall stats.

Google AdWords will automatically show the ad with the greatest success over time, thus pushing down your weakest-performing ads. This provides you a great opportunity to rewrite the lowest-performing ads every few days or once a week to force out your best-performing ads over time. Be sure to reset all ads, even the best best-performing, so all three ads statistics start from scratch, and the new top performer will again float to the top, providing the opportunity once again to rewrite your weakest performer. This works excellently and can help you write fantastic performing ads in no time.



Social Media Tips/Tricks: Take advantage of social media’s peak hours whenever you post about your business or related information. I see businesses every day posting updates, company news, and articles at the absolute worst times of the day, and the results will always be less than satisfactory. Here is a list of the best times to post to your social media for the best results (April 25th, 2016);


The Best time to post is weekdays, 5:00-6:00 p.m. Other optimal times include Tuesdays from 10:00-11:00 a.m., Tuesdays, Wednesdays, and Thursdays from 7:30-8:30 a.m., noon, and 5:00-6:00 p.m.


The best time to post on Facebook is 3:00 p.m. on Wednesday. Other optimal times include 12:00-1:00 p.m. on Saturdays and Sundays and 1:00-4:00 p.m. on Thursdays and Fridays.


The best time to post on Twitter is weekdays from 12:00-3:00 p.m. and 5:00 p.m.


The best time to post on Pinterest is in the evening, any day of the week, especially Saturdays, from 8:00-11:00 p.m.


The best times to post on Instagram are Mondays and Thursdays at any time except between 3:00-4:00 p.m.

To successfully engage with your audience, you’ll have to get to know and understand your target audience. If you’re a small business with no large marketing team just down the hall, you will require some automation to take your marketing to the next level. I hope this was helpful. If you have learned something, please like or share.